Appearance
Cabinet color, trim, logo, full-body graphics, illuminated header
OEM / ODM commercial refrigeration
Your market on the outside. The right configuration inside.
A private-label program is not only a logo change. Product appearance, electrical configuration, labels, manuals, packaging, and approval records must stay aligned from the first sample to repeat production.
Request an OEM discussion ↗Prepare your OEM brief
Choose the cabinet, then approve the brand details.
Start with a beverage cooler model comparison, then use the OEM approval checklist and brief template to align artwork, electrical requirements and packaging. See the Southern African private-label cooler case for an example of brand presentation and export preparation.
Customization map
Model-dependent optionsMerchandising
Door configuration, shelf count, shelf type, lighting, price strips
Cooling
Temperature range, cooling method, refrigerant, defrost approach
Electrical
Voltage, frequency, plug, controller, approved component choices
Documentation
Rating label, user manual, carton marks, product sheet, language
Export
Packing reinforcement, pallet plan, loading mix, shipping documents
A controlled workflow
Move from idea to repeatable order.
Every program is documented model by model so key choices can be reviewed before production and repeated consistently.
01Brief
02Configuration
03Artwork / sample
04Approval
05Production
06Export
Approval control
Make every visible and technical file point to the same approved model.
The base model and technical configuration are approved before artwork is finalized. Cabinet, rating label, manual, and carton files use a controlled revision so later orders can reference the same record.
Drawing, artwork, or physical sample
The approval route is selected according to the customization scope. Requested changes are reviewed as a new revision.
Approved model and artwork record
Repeat orders reference the approved file set so technical and visible information remain aligned.
OEM commercial terms
MOQ and timing are confirmed for the actual program.
What is the MOQ for an OEM program?＋
MOQ depends on the base model, customization scope, and production plan. Send the estimated quantity with the brand brief and WeWell will state the applicable MOQ in the quotation.
How long do sampling and production take?＋
Timing begins after the specification, artwork, tooling requirement, and commercial terms are confirmed. The applicable schedule is stated in the issued quotation or project plan.
Start with your brand brief
What should the market see?
Send a logo, preferred colors, destination country, product type, and estimated quantity.
Plan an OEM program ↗